social media

Ep014 - Briana Malmquist, photographer, blogger, & social media guru

Bringing you one of my favorite photographers and an episode full of resources.

Briana has been our family photographer for the last few years. Every encounter she captures those special shots, ones you get as canvas prints that end up proudly displayed for all who visit. We first took photos in downtown Spokane on the bridges near the river. My daughter was at the age where she couldn’t sit still no matter what, but somehow, Briana captured some of the best pictures we’ve ever taken. Now that I’m writing this, I remember we were some of the first families to pose for Briana. She used us for practice sessions and we got some of the best stuff we could imagine! When she delivered the photos to us essentially the same day, it was an incredible gift that we’ve appreciated ever since.

Her ability to compose a shot then further the emotion of it post-production is top freaking notch. I mean top shelf, thousand dollar a bottle, crazy good. I’ve seen some serious editing and I have great respect for all photographers. Briana’s work is special beyond what you already expect from a serious photog. There’s emotion and atmosphere pouring from every shot. Nothing feels overly staged and the candidness helps bring the audience into the scene with the subject. You feel like you’re standing with Briana as she shoots when you look at her albums.

After recording this episode and further learning what makes her tick as a creative, you can see the wholesomeness in her motivation. We discussed her philosophy on using social media for your projects or business and it reiterated some of the comments other guests have had. Briana has a very helpful and sharing mindset. She offers the keys to the kingdom during this episode and does so like she owes it to the world. That’s something others can work towards emulating, eliminating the ego and competitiveness. Aaron from the Cascadian Beer podcast does so as well. They don’t flinch at the idea of a competition or challenge, they just want to help people!

I learned a fair amount myself this episode. We talked significant shop and I walked away with new ideas and directions to implement changes to my brand immediately. The idea that Briana wants a story to be told or an emotion evoked each time she posts is something that I didn't really consider. I’m almost checking off boxes with the posts and there should be more of a connection to the audience other than simply being an announcement and a pretty graphic. An immediate change will be the switching of styles for the audio previews and we’ll have more of them. It doesn’t hurt that the photos Briana provided for my graphics are in the mix as well. Did I mention she takes good photos?

This episode is exactly what the podcast needed - jump start the fall and the looming holiday season. Briana mentioned how nervous she was to record and how little she desires to be captured on video or audio, and I am forever grateful she stepped out of her comfort zone. There has been a guest or two that showed slight initial hesitance and I will never blame them for it. I still get nervous each time I record and my job is easier than the guests!

We have lines out to a few more potential guests so hopefully I can make up some of the missed time for the end of summer. I’d like to get the new segments launched in October so we can hit the ground running in 2019. Is it weird that I’m already discussing events months from now? That’s how fast time moves these days.

You can check out Briana Shae Photography and also Piper’s Zoo for her photography and blog. Please visit her Instagram pages for her photography business and Piper’s Zoo as well and give her a follow!



Ep009 - Jacson Bevens, writer for Field Gulls and entrepreneur

The first writer joins the podcast and I get to talk Seahawks shop

This guest was of particular interest to me because I've been working on this blog for a few months now.  If you haven't already, check out Cigar ThoughtsJacson Bevens' section from the Field Gulls website.  Jacson has been writing for Field Gulls since the Pete Carroll era began in 2010.  His penmanship made it's first marks long before, however, via blogs, short stories and other material. I felt like this would be another guest that was of particular value to not only the podcast's audience but to myself.  Additionally, this was the first guest recommended to me by my sister and she was able to make the introduction.  Yet again I met someone on the podcast that I had never spoken to before recording.

We did the interview over the phone while Jacson was working.  You can hear him making multiple stops and multi-tasking like an octopus.  I liked the idea of this because the podcast is focused on entrepreneurs as well as creatives, and to have an entrepreneur doing entrepreneurial things during the interview really reinforces the lifestyle.  If you want to be a successful entrepreneur, prepare to operate in a similar fashion to the way Jacson did.  I felt the dynamic was smooth and definitely not as distracting as one would think.  We even took a short break so Jacson could meet with a client.  Leaving this part in the episode was a fun decision to make.

Meeting someone over the phone and then publishing the conversation was not an attractive concept, at first.  I am beginning to run out of the original list of folks I thought of for interviews.  To combat this inevitability, my sister and I have a list of potential guests that she started back when the podcast was first launching.  This is an example of what I'm trying to do to keep myself motivated to produce new episodes.  I can't be in control of everything all the time.  I have to be able to give up something once in a while or else the possibility of burning out becomes greater.  To collaborate on this list we simply shared a note from the native Notes app on iOS.

Anyways, Jacson was one of the first people my sister thought of so she made the introduction after we decided on who to ask for the ninth episode.  It was interesting to ask Jacson to record an episode via text message.  Props to him for being so cavalier (ayyy) and accepting the invitation.  I really enjoyed letting someone else suggest the guest and I hope that as the show grows, more people will provide guest ideas.  Obviously my sister sent out a text beforehand to gauge his interest but beyond that, we essentially spoke for the first time about 5 minutes before the episode begins.  There are quite a few things I've felt more confident doing since I started the podcast.  Meeting new people is definitely one of them.

There are quite a few things I wish I would have asked Jacson before we ended the episode.  We were on a time limit though and Jacson was beyond helpful to donate the time he did.  The nice thing about having your own podcast is I can decide to have the same guest on as often as I want and Jacson offered to come back once some existing projects have finished.  This gives me an opportunity to dive deeper into the conversation with the guest.  I am really hoping that more guests are on board with this idea.  The nice part about successful creatives and entrepreneurs is they are always up to something.