What's Happenin' | Monologue 01 recap and new ideas

Boom we are back!

If you've listened to the first monologue episode, you know big ideas are swirling in my brain right now.  These ideas are ambitious, daring, and most importantly, difficult to pull off.  I introduced the new segment as an opportunity to record future episodes alone and provide my own thoughts on a subject or issue.  During that time I had some new ideas for future segments, one of which I'm hoping will happen this fall or earlier.  That would be Follow Ups.

Simply put, previous guests would be given the opportunity to interview me and check in with what has happened since they recorded their original episode.  Aaron (episode 001) came up with the idea to have the guest interview me and it's a stroke of genius.  I'm stoked for the concept because in some of the episodes, especially the earlier ones, the conversation seemed to just begin.  I'm hoping old and future guests are open to the idea of making another appearance on the podcast.  It would be cool give them an opportunity to steer the ship if they so desired.  That leads me into the second idea we have for a new segment, and again, Aaron suggested something to add another dimension to the segment's concept.

There have been a few people who have reached out to me about starting a podcast.  A new segment for Amalgam would give those ambitious souls the opportunity to publish an episode under our banner.  Aaron's suggestion brings himself and his business partner into the mix, to critique and provide priceless feedback to improve the "show" this person would have created.  Obviously this could turn into a few different channels under the Amalgam banner making this band of misfits a full blown network of content.  Imagine that!

This leads me into the most exciting and final bit of news concerning the Amalgam Network!  We are introducing a new show called...

Talkin' Sports with Corb N' Trev

We all know that one person in our life, the sports fiend.  The guy or gal who can name the alma mater of 90% of players on the field, at anytime.  They watch cricket and don't live across the pond.  Their phone battery is constantly drained from endless updates, because they follow too many teams. Any spare moment, no matter the social environment, is for watching highlights.  Sports radio drones through car speakers on the way to work, they flip through updates between the parking lot and their desk, then it's a fresh serving of reading headlines with their morning coffee.  Do I need to explain this type of person anymore? I could, but I think you get it.

I am blessed to know a few people like this.  One is my cousin Zach and another is my buddy Trevor.  These two know more about sports than most of my other friends and family combined.  These guys fasten a drip of ESPN into their veins at night when they sleep.  They're actually super weird about it.  Zach spent one family reunion screaming at the tv in our cabin because the World Cup was on.  

Trevor and I worked together at the WSU Creamery down in Pullman, WA. We had met and become friends beforehand, but becoming colleagues at the greatest job a college student could have was a both hilarious and only the beginning.  Over the better part of a decade, Trevor and I had the fortune of our own friends becoming friends with each other and now we're one big happy bro fam.  We've recently gotten deep into UFC and creating a fantasy league around that organization.

I've wanted to create a new show with a second host that can grow and develop on its own.  Ideally the host opposite me would have a vast knowledge of their craft or subject and really provide the meat and potatoes for the content.  I can do my thing and keep it all together, provide an alternative perspective and then it becomes another big opportunity to grow creatively.  Aaron (the mensch) has already shown me how to setup new channels and Trev is working away on episode format as we speak.  This new channel is going to be a crazy fun time.  I've been able to move past my creative block and have some new ideas to compliment all the new content to come.

There are a slew of guests lined up for the original podcast.  I'm working on scheduling times and preparing interview questions.  Hopefully I can get these folks recorded soon.  The desire to purchase new equipment has been growing, but there are significant opportunities for improvement on the horizon.  Drawing significant conversation out of these next few guests is what I want most for the podcast right now.

Thanks for checking out the latest post, I hope you share my excitement for the projects to come. It feels great to carry momentum forward after some restructuring and time constraints.   My full time job has a surprise audit by the FDA next week so, that's a fun time.  We've already had two scheduled audits this year and that season was definitely supposed to be over.  Keeping us on our toes in 2018 - wouldn't have it any other way.

-CM

Ep013 - Mallory Wiebe, founder of We Bee Kind, CBD Herbal Apothecary

Mallory does it all with her business, from production through sales to development of new products. 

A quick tally makes this the seventh appearance by Sehome Alumni on the ‘cast.  Make no mistake, this isn’t for lack of interest from a more diverse guest pool. I had to have Mallory on the podcast, as her business is so unique and successful.  We’ve been trying to align our schedules for quite a while, so I really appreciate her coordination and dedication to seeing this through. 

Fighting through a recent ailment, Mallory gave me the full run down about her CBD herbal apothecary business, how she develops her products and where motivation grew from.  We dove into her past, present and future marketing campaigns, including successes as well as moments where a new approach proved necessary.  We even got to discuss long term goals of Mallory's, in and outside of We Bee Kind. Her vision is noble and there’s room for collaboration. I hope in some shape or form, this episode contributes to realizing those dreams.

Scheduling mix ups aren’t uncommon, but depending on how drastic, they can impact overall flow of conversation. This interview went off without a hitch in spite of any preceding hiccups.  It was clear as I listened to Mallory that the questions I sent beforehand were studied and chewed on. I’m really pleased with this format. It gives everyone additional confidence and has quickly elevated to a "no duh" box to check.  We steamrolled through all our content while also dedicating plenty of thought and attention to each question.

Mallory's business is genuinely fun to follow, because you see it through the owner/operator's eyes.  The veil of commerce is lifted, exposing and engaging what business truly is - comprised of people and vision. Everything at We Bee Kind is executed along a single thread of mindset, and at this point, by one person. This realization makes it all the more impressive when you zoom out and take in everything she’s accomplished.  

This episode of the podcast has special meaning for both myself and Mallory, because it’s a great compliment to her current arsenal of informational material.  The goal is to inform the consumer and make them comfortable, and Mallory goes above and beyond to accomplish that.  I was shocked to hear she offers her personal number and time. She is completely committed to her business' identity and mission, never shying away from the opportunity to explain what her products are, why they exist and the potential benefits. Her products turn your head as a consumer. Figuratively speaking, of course. Along that note, knowledge is power, and we have yet to realize a world void of stigma associated with cannabis products and solutions. If you lack understanding or experience with CBD, I highly encourage you to spend some more time in research, as there is something for everyone. Mallory highlights a ton of great information on the What is CBD? page of her website. 

As with all episodes recording via FaceTime audio, the sound and production of the interview are solid.  It still strikes me as ironic that in-person interviews don't sound as polished as those by phone.  I’m at the point where I must figure out a way to procure more equipment for the in-person recordings.  Then the question becomes - how many possible guests will be recording at the same time? It is in this moment, and many others, that you’re invited to the rabbit hole of recording equipment options. Suddenly you find yourself considering additional investment into a hobby project to the tune of $1,500.  I'm already cutting it close with the website, hosting and software.  What’s the appropriate balance of financials and quality? Maybe we'll get an investor to buy us new equipment and create significant flexibility in the system.  Maybe I just do it myself over time.  Maybe we do nothing and just deal with it.  What would you do?

As far as unanswered questions, the next episode (014) only steepens the pile. I'm currently reeling from technical difficulties during the recording, but the beauty is, there’s a lesson in each of these misfires.  More than one if you’re lucky.  You'll have to check back for a blog post about that episode. Honestly, I’m not sure what will happen. Expect to stray from expectations. 

I’ll leave you with that conundrum of a directive.   Stay tuned, and thank you for the engagement.  

Peace

-CM